gemeente Amsterdam -‘Dat wat ons bindt is dan dat wat onderscheidt.'

The Amsterdam-red crosses have remained in a revitalization again as a binding element. The layout for many services and and businesses have been given an unique face. Including built-in flexibility, there is much corporate unity in the
communication of the city. The campaign I amsterdam fits seamlessly into an extension of this new municipal identity, and thus forms together with the visual identity, a strong brand. Development of the house style, image, graphic design, copyplatform and advertising. -(at Eden-design)